Simple & functional food, snacks & chews your companion will love every day

Our brands

About us

Pure Pet Group’s brands are Pure Dog, Stagbar (the original 100% natural antler dog chew) and Bullbar (the original bull horn dog chew). Pure Dog’s Wholesome Meal in a Bag is the UK’s first rice-free, cold pressed dry dog  food, and Wholesome Meal in a Tin is the UK’s first delicious and affordably organic canned wet food range.  Pure Dog also includes a natural snack range of sprats and chicken feet. 

Pure Pet Group has exclusive distributorship of the Rauh! Wild Line range of organic, all natural moose chews from Finland.

We pride ourselves on a personal and efficient service and we are dedicated to serving our trade customers and delighting our customers and their companion animals with products which are healthy and delicious.